In April 2006, a few Silicon Valley veterans set out to launch the only spam blocker in the industry with a 99% spam blocking, money-back guarantee. And no Venture Capital funding. The team set out with the intent to offer a superior spam filter at a low price while operating a nimble and cost-effective company. A few months later Abaca surpassed their estimated growth rate into a budding business.
Originally, Abaca had their servers in a colocation in which they personally managed the purchasing, configuring and ongoing maintenance of their hardware, software and operating systems. Like other web-based service providers, Abaca’s data center requirements were in flux and increased with their growing volume of customers. With a quarterly growth rate of 50%, Abaca found provisioning and de-provisioning servers time consuming and costly. They had a need, nay demand, for new servers in minutes, not days, and Abaca started researching other options.